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What Are Open House Signs?

Open house signs are perfect for driving traffic to homes for sale, apartments for rent and even for retail business tours. They’re a great supplement to digital and traditional campaigns to help get potential home-buyers and event attendees excited about your open house! They’re also highly effective at helping your guests navigate to your event, so you can spend less time texting or emailing back and forth and more time focusing on making the sale.

Types of Open House Signs

While yard signs are the go-to for open house signs, consider these other signs for catching more attention and making your guests feel welcome

Yard Sign - 4mm corrugated plastic with vertical fluting. Very cost effective, versatile, and easy to place. Learn More

Vinyl Banner - 13 oz vinyl material with free grommets and hems. Great for larger outdoor displays. Learn More

Plastic - Plastic material offered in either a 3 or 6 mm (.12” | .24”) thickness. Can be hung, mounted, or placed as a display. Learn More

Plastic - 2 mm thick with a solid polyethylene core. Long lasting and a great option for outdoor displays. Learn More

Magnets - .030” magnetic material with multiple cut options. Great for advertising on the doors of cars, trucks, and vans. Learn More

Feather Flags - 4 oz polyester flag shaped as a feather. Very effective at attracting attention along roadsides. Learn More

Foamboard - 3/16” foam board with a biodegradable paper face. Cost effective and great for larger indoor displays. Learn More

While the sign materials listed above are the most common materials used to create open house signs, they are not the only materials that can be used. Your sign can be created from any one of our sign materials, and you can see all of the sign types we offer by checking out our home page.

Benefits of Open House Signs

Open house signs are perfect for getting people to your event without you having to answer a million emails. Here are some of the benefits of using open house signs:

Awareness - Let potential homebuyers know about open house event.

Waypoint Navigation - Direct event attendees from the highway, to cross street, directly into your open house.

Drive Results - Sell your home faster by increasing interest in the local community.

Where to Display Open House Signs

You already know the three key factors of real-estate: location, location, location. That’s just as important to consider when placing your open house signs. At the event, make sure that open house signs are placed at the edge of the lawn, closest to the street, making them easy to spot by passersby. Ask neighbors if they are willing to let you display directional signage in their yards to help your guests navigate from nearby streets and developments. Place them in visible areas at the entrance to the neighborhood and where permitted by local government, at busy intersections across town.

Open House Sign Regulations

Some counties and cities regulate when and where open house signs may be displayed. Since this varies from county to county, be sure to check out your local county or city government or ordinances for regulations on placing signs on public property, including how long and during what times are permitted.

Make the Most Out of Your Open House Event

Get started early! Get your message out well before the event through signage, social media and local classified ads. At the event, make your guests feel welcome with a personalized welcome display and refreshments. Be sure to interact with each person at the event and leave them with a business card or brochure as a reminder of your sales points. Be sure to follow up with interested leads within a few days of your event to help move along the sale of your home or property!

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Additional Resources

Temporary Event SignsTemporary signs are used everywhere. They’re perfect for promoting limited sales events, providing directional signage at construction sites, and even in advertising a realtor’s open house.
How To Sell Your Own Home: Secrets from a Former RealtorThinking of selling your home? Now could be a great time. Learn more about the market and how to sell on your own!
What Your Realtor Wants You to Know About Buying and SellingMany first-time home buyers don’t understand what Realtors do. They think they’re supposed to call the number on the sign.

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Signs.com | Open House Signs | Signs.com (2024)

FAQs

What to write on an open house sign? ›

These sign details can include: “Open house” title. Date and time. Agent names.

How to position open house signs? ›

Real estate post signs should be placed as close to traffic as possible. This means foot traffic and car traffic. You'll want to give plenty of people the opportunity to know about your open house or keep eyeballs on a house that's for sale.

What is the best material for a house sign? ›

Natural Slate, Granite or Stone

Most stones can be made into house signs. Probably the most popular stone is slate because of its great outdoor weathering properties. Other stones are Granite, Marble, York stone and many other types but slate is the most popular.

What is the difference between signage and signs? ›

The term 'sign' refers to a singular piece of equipment. On the other hand, signage refers to the many signs a company uses in their marketing equipment. Other display elements, such as banners and portable trade show displays are also classified as signage.

What are the best colors for open house signs? ›

Bold colors that help your open house sign stand out in its environment are a sure way to make your open house event get noticed. Choose bold, contrasting colors like a black background with white and gold text on a large yard sign or a-frame sign. You can even use metallic ink to really make your gold stand out.

What is the etiquette for an open house? ›

And remember your manners. Don't use the bathrooms, and don't open drawers, cabinets, the refrigerator, or closed doors. People still live in the home in most cases—and it's intrusive.

Where should you place your signs? ›

1. Signage is best seen at a 90-degree angle from the viewer. A large sign on top of a taller building can be seen from a distance, and from different angles – even signs placed above the door or on an awning can be seen from the street, and from a reasonable distance.

How to reuse open house signs? ›

Use Velcro so you can change the date and time on your sign and not have to get a new sign every time.

How do you greet an open house? ›

Greet People at the Door

People are often intimidated when walking into a stranger's home, so a warm welcome will put them at ease. Offer prospects a brief information sheet about the home, verbally express a couple of highlights and then let them tour it at their own pace.

How to choose a house sign? ›

Consider choosing a shape that not only complements your home's exterior but also adds a touch of personality and visual interest. Modern, minimalist, traditional, or rustic styles: When customising your house number sign, consider the overall theme and style of your home's exterior.

How do I choose the right signage? ›

10 Tips for Designing Smart Business Signage
  1. Determine a realistic budget. ...
  2. Choose a full-service signage company. ...
  3. Choose the type of sign you want. ...
  4. Think about your target customer. ...
  5. Keep your brand in mind. ...
  6. Choose the right materials. ...
  7. Make sure it's easy to read. ...
  8. Keep it simple.
Dec 6, 2023

Where do you put a house sign? ›

The best place to put a house sign is in a position which is clearly visible from the street or a road. The most common place to find a house sign is next to a front door or on the porch so it is clearly visible to anyone looking to find the property.

What should signage include? ›

1- Text
  • Font: You need to choose the font carefully. ...
  • Size: The text should be large enough that people will be able to read it from the relative distance.
  • Amount: Keep it short and sweet. ...
  • Complexity: Keep it simple. ...
  • Readability: All of these aspects boil down to how legible the words will be.

What is a signage example? ›

Types of signage can include monument signs, wayfinding signs, pole signs, and A-frame sidewalk boards. Digital signage is the newest form of displaying information. It can include LCD screens, giant LED billboards or electronic paper displays.

What are the three main categories of signage? ›

Signs are divided into three basic categories: Regulatory, Warning, and Guide signs. Most signs within each category have a special shape and color.

What do you say during an open house? ›

Here are the questions you'll want to ask while you're at an open house:
  • Why is the house for sale? ...
  • How long has the house been on the market? ...
  • How many offers has the seller received? ...
  • Are there any structural issues with the home? ...
  • Has the seller made any DIY renovations? ...
  • When was the home last updated?
Feb 3, 2024

What do you put on an open house flyer? ›

Start With the Basics in Your Open House Flyer

The “what” is the home, property and price. Include a few pictures that highlight the property's best features. If the interior makes it stand out, display those shots more prominently than the exterior.

What do you write after an open house? ›

Script for Following up After the Open House

Hi [Client's Name], thank you for attending the open house! Just wanted to check in if you have any questions or need additional information about the property. Let me know how I can assist you further.”

How do you make a catchy sign? ›

5 Tips for Designing an Eye-Catching Sign
  1. Less is More. Let your content breathe with negative space. ...
  2. Color Cohesion. Limit your sign's color palette to 3-5 colors and make sure the colors complement each other. ...
  3. Font Focus. Limit the amount of fonts you are using on your sign. ...
  4. Compositional Balance. ...
  5. Visual Hierarchy.
Jan 26, 2024

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